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The Merchant Rating System is an integral part of Yahoo!'s program to guarantee a positive, high-quality online shopping experience.
The rating system gathers feedback from shoppers about Yahoo! Shopping merchants and then uses the feedback to determine an overall rating for that merchant. The system is weighted so that the merchant's overall rating reflects the majority of customer
ratings. If most customers rate the store positively, the rating will reflect this. The overall rating is displayed
next to the store name whenever it appears in the Yahoo! Shopping pages.
Use merchant ratings to make more informed purchasing decisions. And, after you place an order, contribute your feedback by filling out a merchant evaluation form. |
